No, basically. There is absolutely no reason why "everything else could easily stop". Sky TV is the main driver for the clubs and their sponsors, it is proven that in times of economic strife (such as now), people will stop going out to pubs/restaurants, stop going to the football, stop going to the theatre but they will not cut their home entertainment expenditure (i.e Sky, cable, video games etc). So while Sky TV thrive, and while the Championship et al thrive on Sky, the money will continue to flow into those leagues. Sorry, Andrew.